Shampoo & Conditioner
Shampoo & Conditioner
Shampoo & Conditioner
Shampoo & Conditioner
Shampoo & Conditioner

Shampoo & Conditioner

Cleanse and Nourish with Dense Daily Densify 2-in-1 Shampoo & Conditioner

Say goodbye to harsh shampoos and hello to a revolutionary formula that not only cleanses but also strengthens and nourishes your hair. Dense Daily Densify 2-in-1 Shampoo & Conditioner is designed to give your hair the ultimate care it deserves. Here’s why it’s a must-have:

  • Cleanses and Conditions in One Step
    Save time with this 2-in-1 formula that gently cleanses while deeply conditioning for soft, manageable hair.

  • Infused with 10+ Active Ingredients
    Packed with scientifically-backed actives like Curcuma Longa and Arginine, this shampoo strengthens hair, nourishes the scalp, and supports follicular health.

  • Reduces Hair Loss and Boosts Scalp Health
    Enriched with ingredients known for their DHT-blocking properties, it helps reduce thinning while improving scalp circulation and vitality.

  • 99% Naturally Derived and Gentle on Hair
    A lightweight, oil-free formula that cleans without stripping your hair or leaving behind any residue—perfect for everyday use.

  • Improves Hair Strength and Density
    Strengthen each strand from root to tip, leaving your hair feeling thicker, stronger, and full of life.

  • Fresh and Luxurious Scent
    Experience a premium cleansing routine with a refreshing fragrance that leaves your hair smelling clean and invigorated.

Dense Daily Densify 2-in-1 Shampoo & Conditioner delivers the perfect balance of gentle cleansing, scalp care, and nourishment—because great hair starts with a great foundation.



STRENGTHEN & NOURISH
HAIR LOSS FRIENDLY
CONDITIONING & DETANGLING
ACTIVATES DORMANT FOLLICLES
Sale price£164.97
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THE INGREDIENTS

WHAT MAKES OUR MOST EFFECTIVE FORMULA

Curcuma Longa (Turmeric)

Derived from the turmeric root, Curcuma Longa has long been celebrated for its health benefits. Known for its potent antioxidant and anti-inflammatory properties, it supports scalp health and promotes an optimal environment for hair vitality. Traditional and modern studies highlight its potential to maintain balanced scalp conditions and support healthy follicle activity.

Botanical and Biotechnological Extracts

Our formula harnesses a synergistic blend of botanical and biotechnological extracts, combining the power of nature and science to enhance hair and scalp health. This advanced combination supports follicle vitality, promotes balanced scalp conditions, and creates the ideal environment for healthy, strong hair.

Panax Ginseng Root Extract

Panax Ginseng Root Extract supports hair health by stimulating follicles and maintaining their vitality. Its antioxidant and soothing properties help reduce scalp irritation and oxidative damage. By enhancing blood circulation, ginseng ensures essential nutrients are effectively delivered to the follicles, fostering their strength and resilience.

Arginine

Arginine, a semi-essential amino acid, plays a key role in supporting keratin production, helping to strengthen and fortify hair. By improving blood flow to follicles, it delivers essential nutrients and oxygen, enhancing follicle vitality and reducing weakness. Its hydrating properties improve hair moisture, resulting in softer, more manageable strands. Additionally, arginine’s soothing and antioxidant qualities support scalp wellness, creating an optimal environment for healthy, resilient hair.

Acetyl Tyrosine

Acetyl Tyrosine, derived from the amino acid Tyrosine, contributes to melanin production, crucial for hair color. Its antioxidant properties combat oxidative stress in the scalp, potentially benefiting hair health. Additionally, it may boost nutrient delivery to hair follicles by improving blood flow.

Arctium Majus Root Extract

Arctium Majus Root Extract supports hair vitality by promoting balanced cell activity and keratin production within follicles. Its soothing and antibacterial properties help address concerns like dandruff and scalp discomfort, fostering a healthier environment for strong, resilient hair. Additionally, it may assist in inhibiting enzymes associated with follicle weakening.

Hydrolyzed Soy Protein

Derived from soy, Hydrolysed Soy Protein helps strengthens and repairs hair fibres, adds shine, and improves moisture retention, gloss, texture, and manageability.

Polyquaternium-11

Polyquaternium-11 provides shine, detangling, defrizzing benefits, and heat protection, making hair easier to comb and style.

PEG-12 Dimethicone

PEG-12 Dimethicone is a silicone blend known for its lubricating and hydrating properties for skin and hair.

Calcium Pantothenate

Calcium Pantothenate, a vitamin B5 salt, stimulates hair growth, reduces hair fall, strengthens hair, and aids in hydration.

Zinc Gluconate

Zinc Gluconate has soothing properties and helps maintain balance by regulating sebum production. It also supports follicle health by inhibiting DHT formation, contributing to reduced hair thinning.

Niacinamide

Niacinamide supports keratin production, enhancing hair strength and thickness. It helps regulate sebum levels, promoting a balanced and healthier scalp environment. Its soothing properties address dandruff and discomfort, creating optimal conditions for follicle vitality. Additionally, niacinamide improves hair’s moisture retention, leaving strands softer and easier to manage.

Ornithine HCl

Ornithine HCl supports follicle health by aiding in the removal of ammonia, a by product that can impact follicle function. Its soothing properties help maintain scalp wellness by addressing concerns like dandruff and itchiness. Additionally, Ornithine HCl enhances nutrient delivery to follicles, contributing to stronger, healthier hair.

Citrulline

Citrulline is converted into L-arginine, producing nitric oxide, which improves blood flow to hair follicles. Its antioxidant properties protect hair follicles from damage caused by free radicals. Citrulline also offers soothing benefits, helpful for flaky scalps.

Biotin

Biotin supports keratin production, crucial for normal hair growth and maintenance. It prevents hair thinning and loss due to biotin deficiency and may contribute to thicker hair.

Glucosamine HCl

Glucosamine HCl, a precursor to glycosaminoglycans (GAGs) in hair follicles, supports follicle vitality by promoting the production of essential structural components. Its soothing properties help alleviate scalp concerns like dandruff and itchiness, fostering a healthier environment for hair health. Additionally, Glucosamine HCl enhances nutrient delivery to follicles through its role in GAG synthesis, contributing to stronger, more resilient hair.

The Ultimate Hair Care Solution

Where Luxury Meets Cutting-Edge Technology, Powered by Nature and Science for Ultimate Satisfaction.

Advanced Nourishing Blend

With over 10+ active ingredients, including Panax Ginseng, Curcuma Longa, and Biotin, our shampoo provides unparalleled nourishment and strength for all hair types, enhancing vitality and resilience.

Optimal Scalp Health

Turmeric Root Extract can inhibit DHT, while Zinc Gluconate and Niacinamide regulate oil production, promoting a balanced, healthy scalp environment for hair growth.

Nature-Meets-Science Formula

Our 99% naturally derived formula combines Botanical and Biotechnological extracts to stimulate growth factors and promote follicular vitality, merging traditional wisdom with scientific innovation.

Repair & Protection

Hydrolyzed Soy Protein and Arginine target damaged or bleached hair, providing hydration, detangling, and conditioning to repair and protect, restoring hair to its healthiest state.

Enhanced Density & Reduced Fall

The synergistic blend of active ingredients works together to support healthy hair cycles, strengthen strands, reduce shedding, and create a foundation for resilient, vibrant hair. This powerful combination promotes balance and vitality, ensuring optimal conditions for robust hair health.

Innovative Hair Care Technology

Advanced formulations combine cutting-edge science with powerful natural ingredients. By leveraging breakthrough technologies and synergistic blends, we target the root causes of hair concerns, supporting scalp health, strengthening strands, and enhancing overall vitality

90% of Men reported a visible improvement within 3 months

James Wilkin
James Wells
Onais Mudhar
Alun Potts

Real Men, Real Results

SCOTT ANDERSON
verified buyer
“Started Dense about 3 months ago. My barber started noticing my hair thickening up about 8 weeks in. I’ve been combining PRP treatment alongside using Dense as recommended by an expert and those two methods combined have yielded awesome results so far. I recommend this product to anyone suffering from hair loss or thinning hair. 10/10.”
JAMIE ROBINSON
verified buyer
“I’ve been using dense consistently for the last couple of years and I can honestly say my hair has never been so thick. In 2020 my hair was thinning out all over my crown and I was worried I was going to go bald in that area so I decided to give dense a try, I’m so glad that I did. 2 years on and my hair is full, my confidence is sky high and my barber has to actually use thinning scissors for certain styles. If you’re looking for a product that delivers on what it promises then I strongly recommend you give dense a try!”
MARK WALPOLE
verified buyer
“I don't usually write reviews, but Dense deserves it. After trying many different products for 2 years, I finally found something that works. In just 3 months of using the Dtasteride RX topical spray, densify hair shampoo, and hair vitamins, my girlfriend and I noticed an AMAZING difference in my hair thickness! I am shocked. My hair, which was patchy, has started to grow back thicker and fuller. The customer service is also second to none. I highly recommend Dense”
MATTHEW CLARKE
verified buyer
"As a hairdresser, I'm very aware of how much junk there is on the market. I got recommended Dense by a friend but was still skeptical. I’ve been using the topical spray, shampoo, and vitamins for 5 months now and can’t believe the difference. My hair is noticeably denser, particularly on the crown. I can’t wait to see what it looks like in another 5 months. Thank you so much."
LEE SINGER
verified buyer
“So far so good after using just the Monoxidil & Fnasteride spray. I've definitely noticed a difference and so have a few friends and family. Started Sep 12th, which is when the before picture was taken. The after image was mid Feb this year, so 5 months of use. Happy with the results so far, so will score a 4 out of 5. Hopefully in another few months it will be 5/5! Glad I tried it, because I was very sceptical. Definitely would recommend it using Dense."
KIRAN SOOKARI
verified buyer
"In the shower every day my hair was coming out, there was hair on the pillow. Every time I ran my hand through my hair it would come out. I was very self-conscious. I was worried if people could see it and my scalp. It’s great, I feel like myself again, my confidence has gone up and I don’t have to wear caps again"

We have successfully treated over 20,000 customers so far!

Visit our Success Stories page to see real men with real results. Explore inspiring before and after testimonials showcasing various types of hair loss. Find the stories that resonate with you and witness the power of transformation today.

the science behind hairloss

Discover What’s Really Happening Beneath the Surface:
With the right treatment plan, up to 90% of people can achieve visible hair regrowth and reclaim their confidence.
THE HAIR REGROWTH TRILOGY: PART 1

Phase 1: Foundation and Stabilisation (Months 1-4)

Objective: Halt hair loss and prepare follicles for regrowth.

Hair Follicle Changes:

DHT Suppression: Slows follicle miniaturisation caused by dihydrotestosterone (DHT), a hormone that shrinks hair follicles in sensitive areas, allowing them to recover.

Follicular Rejuvenation: Blood flow to the scalp increases, delivering oxygen and nutrients that dormant follicles need to re-enter the growth phase (anagen).

Sebum Regulation: Excessive oil production from sebaceous glands (oil-producing glands in the scalp) reduces, creating a healthier scalp environment.

Cellular Activity:
Improved turnover in the dermal papilla: The growth centre of the follicle reducing hair shedding and restoring follicle metabolism.
Hair matrix cells: Specialised cells at the follicle base start producing keratin (the main protein in hair) at a higher rate, preparing for regrowth.

Visible Changes:
Noticeably less shedding during washing and brushing.
Early signs of thickening at the base of existing hair strands.

THE HAIR REGROWTH TRILOGY: PART 2

Phase 2: Activation and Growth (Months 5-8)

Objective: Initiate regrowth and improve density

Hair Follicle Changes:

Anagen Activation: More follicles move from the resting phase (telogen) into the active growth phase (anagen), resulting in new hair strands.

Dermal Papilla Activity: Growth factors stimulate the dermal papilla to produce proteins and signals necessary for hair shaft elongation.

Angiogenesis: New blood vessels form around hair follicles, improving the supply of oxygen and nutrients essential for healthy growth.

Cellular and Molecular Activity:

Increased production of keratin Structural proteins that strengthens hair and scalp leading to improved hair strand integrity.

Enhanced collagen synthesis reinforcing hair and scalp structure, anchoring follicles and reducing shedding.

Visible Changes:

New baby hairs become visible in thinning areas.

Hair looks denser, stronger, and less prone to breakage.

THE HAIR REGROWTH TRILOGY: EPISODE 3

Phase 3: Consolidation and Transformation (Months 9-12)

Objective: Sustain growth and fortify the scalp and follicles.

Hair Follicle Changes:

Prolonged Anagen Phase: Hair stays in the growth phase longer, leading to sustained thickening and lengthening.

Follicular Adaptation: Previously dormant follicles stabilise, producing strong, consistent growth across the scalp.

Miniaturisation Reversal: Follicles that had shrunk regain normal size, creating thicker and more robust hair strands.

Scalp and Cellular Activity:

Stable vascularisation: (consistent blood vessel support) ensures ongoing oxygen and nutrient delivery to follicles.

Antioxidant activity: reduction in oxidative stress (cellular damage caused by free radicals), protecting follicles and supporting growth.

Epidermal cells: (the outer layer of scalp skin) regenerate efficiently, maintaining a healthy environment for hair growth.

Visible Changes:

Full hair density restored, with previously thinning areas now covered.

Hair shafts are stronger, shinier, and more resilient to environmental damage.

Hair becomes more manageable, with improved texture and less breakage.

HAIR LOSS IN MEN

Early Onset: 25% of men with androgenic alopecia begin to see signs of hair loss before the age of 21.

Progressive: By age 35, two-thirds of men experience some degree of hair loss.

Universal Problem: Over 85% of men experience noticeable hair thinning by the age of 50.

Most Common Type: Male pattern baldness (androgenic alopecia) accounts for 95% of hair loss in men.

HAIR LOSS IN WOMEN

Common Problem: Female Pattern Hair Loss (FPHL) affects 12% of women of women aged 20 to 29 and about 50% of women experience noticeable thinning by the time they reach age 50

Stress: Stress-related hair loss (telogen effluvium) is common among women, with up to 30% experiencing it after significant life events.

Pregnancy: Postpartum hair loss, or telogen effluvium, affects 40-50% of women, typically starting 2 to 4 months after childbirth due to a drop in estrogen, which shifts hair from the growth phase to the shedding phase.

Menopause: Hormonal changes, including menopause, are a significant factor in hair loss, with 52% of postmenopausal women reporting thinning hair.

10 FASCINATING AND FUN HAIR FACTS

1: Humans have about 100,000 scalp hair follicles, each growing up to 20 hairs in a lifetime.

2: Hair grows about 0.5 inches (1.25 cm) per month or 6 inches (15 cm) per year.

3: Shedding 50-100 hairs daily is normal.

4: Hair is the second fastest-growing tissue after bone marrow.

5: A strand of hair can hold 100 grams; all scalp hair can support up to 12 tonnes.

6: Hair strands typically last 2-7 years.

7: Blondes have the most hair, averaging 150,000 strands, while redheads have the least, with about 90,000 strands.

8: Hair is 95% keratin, a protein found in nails and skin.

9: Shaving doesn’t make hair grow thicker; blunt ends just appear so.

10: The longest hair recorded was 18 feet 5.54 inches by Xie Qiuping from China.

Our DENSE® Shampoo is made from 96% naturally derived ingredients. Read below some of the key active ingredients that make it effective in reducing hair loss.

Biotechnological Extracts
A powerful active ingredient that can be considered an alternative to hair restoration procedures that can improve hair strength, decrease hair loss, stimulate & improve scalp conditions, and help reduce hair-loss issues.

Active Curcuma Longa
A naturally derived ingredient from turmeric, rich in signalling peptides, is known to create the optimal micro-environment to increase blood circulation, reactivate hair follicles, and promote hair density. Provides stronger, more nourished & enhanced hair. The formula also contains naturally derived conditioning agents to help detangle and improve hair smoothness.

Plant Polymers
Naturally derived conditioning agent with detangling properties.

Polyquaternium-10
Naturally, derived conditioning agent improves hair smoothness.

Menthol Crystals
A cooling active to help stimulate the scalp.

Aqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, PEG-7 Glyceryl Cocoate, Parfum, Sodium Chloride, PEG-4 Rapeseedamide, Glycerin, Laureth-4, Polyquaternium-10, Curcuma Longa Callus Conditioned Media, Guar Hydroxypropyltrimonium Chloride, Menthol, Sodium Hydroxide, Disodium EDTA, Citric Acid, Linalool, Benzyl Alcohol, Arginine, Acetyl Tyrosine, Phenoxyethanol, PEG-12 Dimethicone, Calcium Pantothenate, Zinc Gluconate, Gluconolactone, Niacinamide, Ornithine HCL, Octadecyl Di-T-Butyl-4-Hydroxyhydrocinnamate, Polyquaternium-11, Citrulline, Sodium Benzoate, Hydrolyzed Soy Protein, Glucosamine HCL,Methylchloroisothiazolinone, Disodium Succinate, Methylisothiazolinone, Arctium Majus Root Extract, Panax Ginseng Root Extract, Biotin, Calcium Gluconate.

Warning: Avoid contact with eyes. If the product enters your eyes, rinse well with clean water. For external use only. If irritation occurs, discontinue use. Keep out of reach of children. Suitable for all hair types.

Easy as…

  1. Wet hair and apply 3-5 pumps of our DENSE® Shampoo and conditioner (be generous!).
  2. Massage into the scalp and allow 3-5 minutes for the active ingredients to get to work.
  3. Rinse thoroughly.

Ideally use the DENSE® Scalp Stimulating Brush which helps to increase blood circulation, remove dead skin cells and ensure the active ingredients get deep into your scalp where they are needed most.

Watch our video here to find the best way to apply our product.

Our DENSE® Shampoo is designed to suit most hair and scalp types. While some users have achieved remarkable results using the shampoo alone, pairing it with our personalised formulation service, Densify Vitamins, and Scalp Stimulating Brush delivers the best growth results for optimal density and vitality.

DENSE® Shampoo is suitable for most hair and scalp types, featuring a 99% naturally derived active ingredient stack that supports scalp health, protects hair, and enhances its overall vitality. While this shampoo is excellent for maintaining and protecting your hair, for more advanced hair growth results, consider pairing it with our personalised formulation service and Densify Vitamins or purchasing it as part of the Complete Plan for a comprehensive hair care solution. If you have any allergy concerns, please review the full ingredients list.

No. You can purchase this product without a prescription.